Richmond Upon Thames College | ‘Welcome Day’ Festival

Richmond upon Thames College is one of London’s top performing colleges for 16-19 year olds. The college now has around 7,000 enrolments, with 4,000 of these full-time students — each year a ‘welcome day’ is organised to introduce the new and prospective students to experience the college life. The client wanted to create a ‘summer festival’ Welcome Day event and requested a ‘youthful, summery and fun’ identity.

A ‘R’ for Richmond shape identity was created to frame a variety of Summer ‘icons’ and youth themed simple illustrations – which were deliberately non academic focused.

The ‘R’ for Richmond icon allowed for lots of variety and flexibility across the ‘Festival’ branding, including marketing collateral, online promotions and animations through to environmental graphics applications.

Richmond upon Thames College is one of London’s top performing colleges for 16-19 year olds. The college now has around 7,000 enrolments, with 4,000 of these full-time students — each year a ‘welcome day’ is organised to introduce the new and prospective students to experience the college life. The client wanted to create a ‘summer festival’ Welcome Day event and requested a ‘youthful, summery and fun’ identity.

A ‘R’ for Richmond shape identity was created to frame a variety of Summer ‘icons’ and youth themed simple illustrations – which were deliberately non academic focused.

The ‘R’ for Richmond icon allowed for lots of variety and flexibility across the ‘Festival’ branding, including marketing collateral, online promotions and animations through to environmental graphics applications.

RUTC FESTIVAL 1600x1066 ANI
RUTC_wall_1600x1066
previous arrowprevious arrow
next arrownext arrow
RUTC-FESTIVAL_Lanyards-1600x1066
RUTC-FESTIVAL-3Phones_1600x1066
RUTC-Illo2-1600x1066
previous arrowprevious arrow
next arrownext arrow
RUTC-FESTIVAL-3Phones_1600x1066
RUTC-FESTIVAL_Lanyards-1600x1066
RUTC-FESTIVAL_Ipad-1600x1066
previous arrowprevious arrow
next arrownext arrow
RUTC_wall_1600x1066
RUTC_FESTIVALWallPosters1600x1066
previous arrowprevious arrow
next arrownext arrow